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May 18, 2020

What happens when a video conferencing company has to rely on its own products for its day-to-day operations? The pandemic turned Austin, Texas-based Lifesize’s commute-to-work culture into a virtual organization overnight. As its customers’ videoconferencing volumes increased almost tenfold, the firm adjusted to remote work and completed a major merger. CEO Craig Malloy talks about the fast-forwarding of many enterprises’ long-range plans and the implications of the new normal.